Users' hunger for mobile data consumption shows no signs of abating, with figures published today by the Mobile Data Association text and picture messaging and browsing the web on the move are all growing massively in popularity.
During 2007, SMS volumes grew by 40 per cent year-on-year, helping the total to exceed 59 billion, with MMS also gaining momentum to surpass 448 million, according to the MDA's first quarterly 'state of the nation' report.
December was also a particularly buoyant month, as is usually the case due to a seasonal spike in activity, with almost 5,000 texts sent per second and more than 290 million messages sent on New Year's Eve - 30 per cent up on that day in 2006.
The number of mobile internet users is also enjoying someone of a growth spurt. In 2007, its total user base shot up from just over 16 million to 17.58 million last - equating to almost a quarter (23 per cent) of overall mobile users in the UK.
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