Heathrow Express introduces mobile ticketing
Travellers to the world’s busiest airport can now buy their train tickets online and have them sent to their mobile phones.
Heathrow Express, the non-stop rail link between the West London airport and Paddington Station, has rolled out a new mobile ticketing service.
Passengers travelling to and from Heathrow's terminals and Paddington can now have their tickets sent directly to a mobile phone or PDA, so they do not have to queue to collect tickets at the station before they travel.
George Fripp, Heathrow Express international corporate account manager said: "Most of our customers are incredibly busy professionals that use our service because it's the most convenient way to get to and from Heathrow Airport in just 15 minutes. E-ticketing builds on that by taking the hassle out of booking journeys."
The service enables customers to book online through the Heathrow Express website and gives them the option of receiving their booking either as an e-ticket barcode sent to their mobile phone, or a self-print paper version.
The technology behind the service is also the first implementation of AVANTIXMetro, an electronic and mobile ticketing solution designed and built by Atos Origin.
Heathrow Express staff on-board the train use a terminal built on the Casio IT-3000 handheld computers they use to scan and validate tickets on-board the train. The IT-3000l has an integrated thermal printer that also allows for tickets to still be purchased on the train direct from train staff.
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A 25-year veteran enterprise technology expert, Miya Knights applies her deep understanding of technology gained through her journalism career to both her role as a consultant and as director at Retail Technology Magazine, which she helped shape over the past 17 years. Miya was educated at Oxford University, earning a master’s degree in English.
Her role as a journalist has seen her write for many of the leading technology publishers in the UK such as ITPro, TechWeekEurope, CIO UK, Computer Weekly, and also a number of national newspapers including The Times, Independent, and Financial Times.