A beginner’s guide to Twitter for business
It will pay for businesses both big and small to have a good understanding of Twitter - here's a guide to the ‘next big thing’.
It's also a good idea to add value to your tweets whether it's a link to a blog about your company or a company announcement which you think your followers will find useful, it will give people a reason to read your tweets.
Useful names to add on Twitter
Here is a small list of some tech businesses and figures already twittering. (Although many famous names will claim to be official, be aware that sometimes this might not be the case.)
@itpro - IT PRO's official news and features Twitter feed
@MSWindows - Where twitterers can give direct feedback about the Windows 7 beta
@Appleinc - The Apple Twitter feed
@Apple_news - The Apple news feed
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@CiscoSystems - The Cisco Twitter feed
@Padmasree - Padmasree Warrior, the chief technology officer at Cisco
@DellOutlet - A Twitter feed for those after refurbished Dell computers and electronics
@mattcutts - Google engineer Matt Cutts, head of the webspam team at Google
@Enderle - Frequently quoted technology analyst Rob Enderle
@forrester - Technology and market research company Forrester Research
@Gartner_inc - Technology and research company Gartner
@bbctech - The BBC technology blog
@Wired - Wired News
Blogging can also be a useful business tool, read on to find out how.