It's expected by pretty well everyone that Apple is set to unveil a new tablet device on Thursday this week at its event in San Francisco, but that's about all anyone knows, as details are as scarce as any Apple product announcement.
Will it be the iTablet, iPad or iSlate? Will it be more of an e-book reader, or more of an iTouch games-friendly device?
At the moment, the name 'iTablet' seems to be the most popular, with blogs using that as the defacto name for the time being. A survey by VoucherCodes.co.uk of 3,000 shoppers gives 'iTablet' the lead, with 27 per cent preferring that name, followed by the 'iPad' at 25 per cent and the 'iSlate' at 12 per cent.
The research also looked at the least popular names, with 'iSlab' winning just two per cent of votes, followed by 'iChunk' and the excellent 'iBrick' at just over one per cent each.
So what's it for?
Rumours floating around the internet suggest the device will appeal to gamers, running apps like those found on the iPhone. According to the survey, 49 per cent would prefer an iTablet - let's just use that name for now, too - over other portable gaming devices, like the Nintendo DS or Sony PSP.
Of course, the iTablet has for months been mooted as the salvation of the newspaper and magazine industry, with magazines like Wired already on board.
According to the poll, more than half (54 per cent) of people would be happy to read books on the as-of-yet unveiled device, while 48 per cent would read newspapers and 26 per cent would happily look at their work or study documents. A fifth would also like to see blogs. However, the survey might be flawed, as just seven per cent claimed they'd look at adult material.
But newspaper readers on the iTablet aren't necessarily willing to pay for their daily news. Over a third would want such content for free, while 17 per cent won't pay more than a pound for a week's subscription. Some 12 per cent would pay over 1, while 16 per cent would pay 2. Just five per cent would pay 3.
Would you buy one?
Of those surveyed, 54 per cent would consider buying an Apple-produced tablet, but a quarter said the price would have to be right.
Some 46 per cent said they'd spend 250 for the device, while 25 per cent would pay a whopping 500. Another 21 per cent wouldn't pay more than 100, however.
Indeed, just two per cent would buy the device immediately, with 14 per cent opting to wait for version two so Apple has time to fix any bugs.
And, not unsurprisingly perhaps for an unreleased device, 40 per cent of those surveyed aren't even sure what they'd do with it.
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