The majority of UK web surfers are becoming savvier when it comes to personal data protection, according to a new Ofcom report.
Eight out of 10 adults with a social networking profile are more likely to just allow friends or family to see it, up from 48 per cent in 2007.
Despite this positive trend, 23 per cent said they do not have enough confidence to install security features.
The report showed how some are placing their faith in the web as well, which could be music to the ears of cyber criminals. One in five surfers said they trust that search results will have accurate and unbiased information, something that is often not the case.
There were also notable geographic differences across the UK in terms of how people are protecting their personal information.
Half of adults in Scotland are content to enter their home addresses on the internet, in comparison to 23 per cent in Wales and Northern Ireland. Furthermore, 44 per cent of adult Scottish internet users are happy to enter credit card details online, while the figure from Northern Irish residents stood at 19 per cent.
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