Speed and reliability top priorities for mobile apps
Users want “Google experience” on their smartphones
Three-quarters of consumers believe all mobile applications should be as quick as popular search engines, according to new research.
The study into attitudes towards poorly performing apps was carried out by application intelligence vendor AppDynamics and revealed users become frustrated and impatient when faced with poor performance.
Thirty-one per cent of those surveyed said they abandon their shopping cart or transaction when faced with issues, indicating companies could be losing revenue due to poor app performance.
Other bugbears included experiencing slowdown when streaming music or video content (36 per cent), not being able to complete a bank payment or transfer (35 per cent) or having to wait a long time for social networks to load (22 per cent).
The survey has been released to coincide with the launch of a new product from AppDynamics AppDynamics Mobile Application Management.
According to the firm, the offering can provide end-to-end visibility into apps, delivering device analytics, crash reporting and network request instrumentation.
This, the company claims, will help businesses pinpoint and trace problems to their source.
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Jyoti Bansal, founder and CEO of AppDynamics, said: "We see that everything from customer experience to revenue depends on business-critical applications performing at their highest level.
"With AppDynamics Mobile Application Monitoring, our Application Intelligence Platform more completely provides the ability to proactively manage the most complex software environments through real-time monitoring and insights, and the ability to automate the resolution of problems," he concluded.
AppDynamics Mobile Application Monitoring is available immediately.
Jane McCallion is ITPro's Managing Editor, specializing in data centers and enterprise IT infrastructure. Before becoming Managing Editor, she held the role of Deputy Editor and, prior to that, Features Editor, managing a pool of freelance and internal writers, while continuing to specialize in enterprise IT infrastructure, and business strategy.
Prior to joining ITPro, Jane was a freelance business journalist writing as both Jane McCallion and Jane Bordenave for titles such as European CEO, World Finance, and Business Excellence Magazine.