Kenna bolsters European channel programme in fresh drive for partners
The US-based security firm is seeking up to 20 new enterprise partners, and an additional five in the UK
Kenna Security has updated its partner programme in a bid to recruit a fleet of new enterprise partners across Europe.
The programme, which delivers a set of tools for marketing, deal registration and technical support, will now offer Kenna's partners the opportunity to develop their own consultancy and training services.
"The Kenna Security Partner Program is specifically designed to make it easy for partners to quickly add value while helping customers adopt the risk-based approach to vulnerability management used by some of the world's largest enterprises," said Kenna's vice president worldwide channel sales and alliances Rick Kramer.
With these changes, Kenna has also set itself the target of recruiting between ten and 20 new strategic enterprise partners across Europe, alongside an additional five in the UK.
The beefed-up channel programme will be available through a software-as-a-service (SaaS) subscription model, with the platform available as a standalone service or integrated with partners' existing security packages.
Kenna's platform is also vendor-neutral and features built-in integrations with more than 55 data sources which can be integrated into partners' current security portfolios.
The changes are part of the company's long-term strategy to transform itself from a mostly direct company to a 100% channel-centric firm, a process that has been underway for the last two years.
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The firm first announced an expansion into the EMEA region back in October 2017, in a bid to take the lead on the evolving channel strategy. That strategy is now led by Louise Marshall, as EMEA channel sales director.
Its CEO Karim Toubba said at the time the firm was looking to take advantage of growing demand for risk-based security platforms, with a channel play the best way to infiltrate these markets.
Keumars Afifi-Sabet is a writer and editor that specialises in public sector, cyber security, and cloud computing. He first joined ITPro as a staff writer in April 2018 and eventually became its Features Editor. Although a regular contributor to other tech sites in the past, these days you will find Keumars on LiveScience, where he runs its Technology section.