Cybersecurity and anti-virus firm ESET has announced the appointment of David Mole as its new UK channel director, alongside a new structure designed to bolster its channel team.
ESET says the changes have been designed to provide "perfectly matched skills and expertise" and enhance customer service for its 3000-strong partner base in the UK.
As part of the reshuffle, the provider has allocated more channel managers to give partners the additional support they require, as well as the in-depth training needed to heighten product knowledge and awareness.
As new channel lead, Mole will be at the forefront of the revamped structure, ESET said, enabling it to keep pace with the differing needs of businesses, offer relevant support and services, and unlock revenue for the channel.
"I am thrilled to have joined ESET at this exciting time," Mole commented. "What attracted me to ESET is the sheer level of focus we put on customer service – our partners, regardless of their size, have a dedicated contact from someone here within the team. This is a real positive for the thousands of partners that make up the community.
"Now is the time to build upon this success and our new focus means more dedicated resources for our valued partners and is borne from a simple recognition that great customer service benefits all."
The restructure will help drive focus across the business and get closer to its partner base, the firm said, thanks to its new dedicated channel marketing manager, in-depth training, PR, as well as new additions to its pre-sales team.
ESET also revealed that it is developing new initiatives to roll out in Q1 2020, which will include a new partner and deal registration program.
"We want to enable partners to stand shoulder to shoulder with experts in their field and make their business a success," Mole concluded.
