Intelligent edge platform provider Akamai Technologies has announced the new Akamai Partner Programme, complete with a new enablement programme to help partners gain a competitive advantage in the market.
Building on the firm's existing programme, the revamp has been designed to offer greater flexibility, support and financial incentives – ultimately enabling businesses to deliver high-value services to customers. Partners will migrate into the new programme over a six-month transition period, Akamai says.
At the heart of the initiative is a new enablement programme that offers businesses the training, certifications and support to independently sell and service Akamai products successfully.
Partners can opt for Basic or Advanced Certification levels, with the latter providing additional training options and pricing incentives. Advanced Partners also have access to role-based mentoring by Akamai’s experts to help build a robust practice around Akamai solutions, the provider says.
"We recognise the crucial role our channel partners play in Akamai’s growth and success," commented Dr. Tom Leighton, co-founder and chief executive officer at Akamai. "The new Akamai Partner Programme unleashes our partners' potential, enabling them to build highly rewarding businesses around our intelligent edge products, while delivering great value to their customers."
The new programme also expands the options for engagement with Akamai as a solution partner, a fulfilment partner, or a global systems integrator. The firm says this will allow organisations to align their Akamai partnership with their own business models.
With the ability to serve all their customers' Akamai product needs independently, partners will be able to operate as a single and trusted go-to resource to strengthen customer relationships.
Additionally, the programme now offers revamped financial incentives, with greater financial rewards for those that deliver more to customers, Akamai says.
"We have designed our program to offer partners more flexibility, the opportunity for better profitability and more resources to deliver value-added services to their customers," said Micheal McCollough, global vice president of Channels and Alliances at Akamai.
"Certified partners that deliver more services to customers benefit the most, maximising the return on their investment in service delivery resources. We believe this new and improved program will strengthen Akamai’s position as the partner of choice in our market space."
