As cloud demand continues to grow, many end users still believe buying directly from developers provides the best value. This results in both users and resellers ignoring the potential influence that the channel could have on this marketplace.
This whitepaper digs into the survey results from 300 UK-based cloud users and resellers, including the latest cloud trends and usage habits, where the channel has the most opportunity to make an impact and the advantages of Microsoft Azure as a platform.
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