Google calls on staff to boost productivity with "simplicity sprints"
Tech giant to open the floor to employees for suggestions to improve product development


Google has called on its employees to improve efficiency and focus during the current economic uncertainty with a new internal effort called a "simplicity sprint".
The tech giant told staff at a meeting on Wednesday 27 July that it isn't performing as it should be with its current headcount, according to internal documents seen by CNBC.
Essentially, the "Simplicity Sprint" initiative is about crowdsourcing ideas for quicker product development from within the company. The term sprint is synonymous with software development for accelerating or collectively pushing towards a common goal. For Googlers, Pichai will open the floor up for idea sharing via an internal survey that asks if management can reach out with follow-up questions.
Some of the questions included in the survey, seen by CNBC, suggest Google is seeking information about areas that could be reduced and streamlined. "What would help you work with greater clarity and efficiency to serve our users and customers? Where should we remove speed bumps to get to better results faster? How do we eliminate waste and stay entrepreneurial and focused as we grow?" is an example of one of the questions.
There are growing concerns among Google employees about cuts and redundancies, according to the documents. The firm is one of several tech companies that has announced plans to slow recruitment with Google even said to be reviewing its headcount in recent weeks as the economic downturn begins to shrink revenues.
"I wanted to give some additional context following our earnings results, and ask for your help as well," CEO Sundar Pichai said, according to CNBC. "It's clear we are facing a challenging macro environment with more uncertainty ahead. There are real concerns that our productivity as a whole is not where it needs to be for the headcount we have."
It's reported that Pichai then asked employees to help create a culture more mission-focused, that priorities the company's products and customers.
Get the ITPro daily newsletter
Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
"We should think about how we can minimise distractions and really raise the bar on both product excellence and productivity," Pichai said.
Bobby Hellard is ITPro's Reviews Editor and has worked on CloudPro and ChannelPro since 2018. In his time at ITPro, Bobby has covered stories for all the major technology companies, such as Apple, Microsoft, Amazon and Facebook, and regularly attends industry-leading events such as AWS Re:Invent and Google Cloud Next.
Bobby mainly covers hardware reviews, but you will also recognize him as the face of many of our video reviews of laptops and smartphones.
-
2024 State of procurement report
Whitepaper The trends shaping the future of business buying
By ITPro
-
Digital optimisation paves the way to strategic supplier management
Whitepaper Procurement’s role as a strategic driver
By ITPro
-
The small and medium business guide to buying
Whitepaper Optimising purchasing to save in 2024
By ITPro
-
Move your organisation forward by refining your strategic procurement plans
Whitepaper An Executive’s Guide to Purchasing in 2024
By ITPro
-
Accelerate full-stack web and mobile app development
Whitepaper Three tips proven to help teams build modern apps faster
By ITPro
-
Podcast transcript: Building recession-proof architecture
IT Pro Podcast Read the full transcript for this episode of the IT Pro Podcast
By IT Pro
-
The IT Pro Podcast: Building recession-proof architecture
IT Pro Podcast Serverless, no-code, and low-code can be powerful tools for reducing development time and cost
By IT Pro
-
Accenture and Atlassian partner on new business agility programme
News The pair are also launching an Accenture Atlassian Center of Excellence to provide coaching, education, and agile practice disciplines to clients around the world
By Zach Marzouk