Yext has announced a suite of artificial intelligence (AI) search solutions to help government agencies optimize their digital presence.
New public sector solutions feature the same search technology the company initially implemented for the World Health Organization (WHO), the US State Department, and New Jersey and Alabama at the height of the pandemic.
“The signing of the 21st Century IDEA put the public sector's need for improved digital experiences into full view," explained Laurie Cook, VP of public sector at Yext.
"Now more than ever, government agencies are looking for technology that will quickly and easily set them up to serve constituents more effectively online. Our growing team is so excited to show them the potential they can unlock with Yext's powerful Public Sector AI search solution set, a one-stop shop for all of their CX needs."
Yext highlighted four key offerings from its new solution set: self-service portal, site search, reputation management, and SEO.
Yext's self-service portal offers a one-click customer service experience, allowing constituents to receive direct answers to their questions.
In addition, agencies can limit support costs and enable constituents to better navigate their websites with Yext's Marketing Answers site search solution. Through natural language processing (NLP) technology, this solution provides comprehensive answers to questions without the need for costly, time-consuming technical support.
Yext's reputation management solution allows agencies to maximize their online reputation by monitoring, responding, and generating reviews from one central location.
Furthermore, Yext's SEO-optimized FAQ pages feature in search results, allowing agencies to help constituents before they arrive at their website via extended customer support.
The firm also announced new additions to its public sector sales team.
