Apple Watch 2 release date, features, apps and specs
Learn all the latest about Apple's new wearable
Apple Watch 2 Design
Image Credit: David Lo/highsnobiety
What we have called the "Apple Watch 2 Design" would fill the high-end (but not luxury) segment that Apple is widely rumoured to be targeting. The reason we've named it "Design" is because this would likely fill the same role as the Apple Watch Herms, which was launched in September 2015 alongside the iPhone 6s and iPhone 6s Plus.
The Herms introduced new straps, designed by the French fasion house, and three exclusive digital typefaces. Much like the Edition, the Apple Watch Herms could only be bought in select outlets, such as Selfridges and Herms' own shop, but is now available to buy online.
This version of Apple Watch cost from 1,000 to 1,350, depending on specifications, and we would expect the Apple Watch 2 Design to be in roughly the same price range. It's also thought this particular version of Apple Watch 2 could involve collaboration with another fashion house, although no names have been put forward as yet.
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Jane McCallion is ITPro's Managing Editor, specializing in data centers and enterprise IT infrastructure. Before becoming Managing Editor, she held the role of Deputy Editor and, prior to that, Features Editor, managing a pool of freelance and internal writers, while continuing to specialize in enterprise IT infrastructure, and business strategy.
Prior to joining ITPro, Jane was a freelance business journalist writing as both Jane McCallion and Jane Bordenave for titles such as European CEO, World Finance, and Business Excellence Magazine.