Uber has launched an official bug bounty programme, and is offering cash rewards of up to $10,000 (7,049) for the discovery of errors in its systems.
The transport company ran a trial programme with 200 security researchers last year who found almost 100 bugs, which Uber said it has already fixed.
The success of that trial is why it has chosen to launch a public bug bounty programme now.
In addition to up to the monetary reward for the discovery of "critical issues", Uber said it is creating a "first-of-its-kind loyalty reward programme" to incentivise the security community to help quash bugs in its systems.
"Even with a team of highly-qualified and well trained security experts, you need to be constantly on the look out for ways to improve," said Joe Sullivan, chief security officer at Uber.
"This bug bounty program will help ensure that our code is as secure as possible. And our unique loyalty scheme will encourage the security community to become experts when it comes to Uber."
Uber's first reward programme season will commence on 1 May and will last 90 days.
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Bug tracers will be eligible for the reward programme once they have found four issues that have been accepted by Uber as genuine bugs.
If they then find a fifth issue within the 90-day session, they will get a bonus payout equivalent to 10 per cent of the average payouts for all the other issues found in that session.
Uber has put together a rolling guide to show researchers how to find different classes of bug across its codebase.
More information about the programme can be found here.
Bug bounty programmes are a fairly common part of the ecosystem for large tech businesses today, with Microsoft recently adding OneDrive to its bug bounty programme.
Although Uber's technical presence has set an example for others, the company has been fighting court battles over its car sharing networks. Most recently two Uber executives in French denied their involvement in what has been deemed an "illegal" taxi service.