Bit9 + Carbon Black has launched its new channel partner accreditation programme as it bids to expand its presence across UK, the Nordics, Benelux, and the Middle East.
The firm is targeting resellers, managed security service providers, incident response firms, and specialist security partners to help drive greater interest in its next generation endpoint security products.
The company currently operates a two-tier channel model, with distribution from Exclusive Networks.
Bit9 merged with Carbon Black last month and is looking to expand its current European channel by 25 percent, as well as opening a new UK office and trebling its team over the next year.
“The channel drives the majority of our new business now, which was not the case 12 months ago, and this is because we are seeing more partners seeing the business value of investing in endpoint security,” says Roy Pickard, Bit9 + Carbon Black’s EMEA channel manager.
“Enterprises are realising that their endpoints – data centres, servers, desktops, laptops and fixed function devices, such as point-of-sale (PoS) devices – are the real target for cybercriminals,” he adds.
“As such, the network is not the target, the endpoint is. Endpoint security solutions need to enable businesses to not only prevent attacks from happening, but also detect if they have been compromised and respond in the likely event of a breach.”
The firm has made a number of other appointments including David Flower as managing director for EMEA in 2014, and Ismet Geri as senior director of EMEA global alliances and business development. The team will be directly involved in building on Bit9 + Carbon Black’s channel programme to create more recurring services revenues for partners through the provision of an accreditation programme.
Barrie Desmond, COO at Exclusive Networks, says there is a “big appetite at the moment for solutions that can defend against advanced threats which is driving increased interest in Bit9 + Carbon Black, as it provides the whole package – prevention, detection, and response.”
