Google is to offer people buying its Chromebook laptops 1TB of free cloud storage for two years.
The deal matches that offered by Microsoft, which bundles 1TB of cloud storage with its Office 365 business subscriptions (although this also includes access to Microsoft Office apps as well).
Google described the offer, worth $240 (£160), as a “bonus for the holiday season”. Chromebooks can be picked up for as little as $199.
Alex Vogenthaler, Google Drive group product manager, said in a blog post: “That’s enough space to keep more than 100,000 awkward holiday sweater pics safe and shareable in Drive.
“With that much free storage, you can use your Chromebook for work, play and pretty much everything else you’ll do this holiday season,” he added.
All claims for free storage must be made before 1 January.
In April, Microsoft increased its storage limits in OneDrive for Business from 25GB to 1TB per user. In September, it upped its free storage offering to 30GB after people complained of having insufficient storage for iOS 8.
In October, Google gave students unlimited cloud storage via its Drive for Education initiative. It also gave users of its Drive for Work service unlimited storage in June.
Other cloud storage players have also upped the ante with Box removing limits on its offerings back in June in a bid to win over enterprise users.
Going against the grain has been Bitcasa, which removed its unlimited offering in October, citing concerns that users had abused the service.
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