AvePoint, the largest data management ISV for Microsoft 365, has cut the ribbon on its first global partner programme for both new and existing partners.
The initiative expands on previous regional programs and has been designed to meet the unique needs of MSPs, VARs, cloud consultants, and DevOps partners, equipping them with the tech and resources needed to create revenue opportunities in the collaboration security market, the firm said.
"The Microsoft ecosystem presents a huge economic opportunity for partners who can build purpose-driven services around it with AvePoint technologies," said Jason Beal, senior vice president of Global Channel and Partner Ecosystems, at AvePoint.
"The number of Microsoft Teams active users increased by more than 100 million since the start of the pandemic, with many of those organisations forced to rush through their digital transformations without having all of their security, compliance or data retention plans in place. That is an attractive opportunity for partners who can help consolidate and protect and govern data from exposure and loss."
AvePoint says its new global partner programme will enable partners to “maximise the full economic opportunity” that its technology offers and capitalise on the digital collaboration wave, as the only ISV offering an all-in-one approach.
The scheme has been designed to provide partners with generous compensation and incentives, training and enablement, round-the-clock support, and marketing and co-selling opportunities. There’s also access to AvePoint’s team of Microsoft 365 experts, as well as IP co-creation for the opportunity to co-build unique products.
Additionally, the programme features a two-tier system of authorised and invested partners, with the higher level offering additional support, resources, and discounts for top partners.
There’s also a partner advisory council that can help shape future programme developments, as well as a community champions programme to help highlight important partner voices, AvePoint added.
The move swiftly follows the news that the company is now trading on the NASDAQ.
"Through the process of going public, we now have over 250 million cash on hand that will be used, in part, to ambitiously invest in the success of our partners and our combined business growth," said Dr. Tianyi "TJ" Jiang, CEO and Co-Founder of AvePoint.
"The channel is one of the most important expansion vectors for AvePoint, so we've made it a priority across all business departments in order to realise company goals."
