Latest about Advertising
ICANN claims victory against ‘internet graffiti’
News A loophole that led to a flood of websites being created carrying nothing but ads has been closed.
New posters can be controlled with an iPhone
News A new advertising billboard lets customers to interact with it through an iPhone.
Digg or bury the ads?
News Digg has announced it will be piloting a scheme allowing users to dig or bury adverts on the site, affecting the amount advertisers are charged.
Open letter asks for Phorm boycott
News The Open Rights Group has sent an open letter to several big web firms asking them to boycott the use of Phorm.
Twitter denies text advertising rumours
News Twitter has begun using text advertising formats for its own promotions but denies any plans to include commercial advertising on the site.
Google and Yahoo could face antitrust suit
News The two internet giants are in talks with US authorities to avoid their advertising tie-up being declared anti-competitive.
Social networking in business and branding
In-depth Savvy brands are beginning to realise that social networks have the potential to support almost every aspect of a business – especially marketing and branding.
Mobile networks join forces for advertising push
News The UK’s five physical mobile phone network operators are collaborating on a project to promote advertising via mobile devices.
