Latest about Digital Marketing

A mouse cursor hovering over an 'Accept Cookies' button

The cookie phase-out might precede an AdTech apocalypse

By David Howell published

In-depth With the industry phasing out third-party cookies, what does this mean for businesses reliant on them to track and improve their campaigns?

In-depth
Whitepaper cover with title and overhead graphic of a four-man row boat on purple water

Activation playbook: Deliver data that powers impactful, game-changing campaigns

By ITPro published

Whitepaper Bringing together data and technology to drive better business outcomes

Whitepaper
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The digital marketer’s guide to contextual insights and trends

By ITPro published

Whitepaper How to use contextual intelligence to uncover new insights and inform strategies

Whitepaper
"Privacy" written atop a circuit board

ICO publishes new data protection standards for the adtech industry

By Connor Jones published

News The new rules apply to new online advertising strategies which must place protections for users at the forefront

News
Mobile phone with website of US mobile technology company AppLovin Corp. on screen with logo

Twitter sells mobile ad unit for triple its original value

By Sabina Weston published

News The sale will allow the tech giant to focus on its plans of doubling its revenue in 2023 to $7.5 billion

News
Whitepaper front cover

Signs it’s time to upgrade your CMS

By ITPro published

Whitepaper How to upgrade a CMS for growing businesses

Whitepaper
Whitepaper front cover

Becoming an experience-based business

By ITPro published

Whitepaper Your blueprint for a strong digital foundation

Whitepaper
'E-commerce' surrounded by symbols like shopping cart, clock, envelope on an orange background

Over two-thirds of B2B sellers plan to adopt self-service tools

By Gabriella Buckner published

In-depth How B2B e-commerce has grown rapidly during the pandemic and how sellers are adapting to digital processes

In-depth
Laptop screen with people on a video call - whitepaper from Adobe

B2B under quarantine

By ITPro published

Whitepaper Key B2C e-commerce features B2B need to adopt to survive

Whitepaper
Man on a laptop in a colourful bubble - whitepaper from Adobe

Must-haves for your next e-commerce platform

By ITPro published

Whitepapers Five capabilities needed to win in tomorrow’s digital marketplace

Whitepapers
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