Discover expert analysis on Whatsapp with news, features and insights from the team at IT Pro.
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WhatsApp Business prices are set to change – here's what you need to know
News This is the first rate change for WhatsApp Business users since it adopted category-based pricing over a year ago
By George Fitzmaurice Published
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WhatsApp to combat internet blackouts with proxy server support
News The newest version of the communication platform offers a new way to bypass state-imposed internet limitations, but concerns remain over IP visibility
By Rory Bathgate Published
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WhatsApp Communities to unify workplace group chats, expand functionality
News Group chats will also expand to 1,024 participants, as WhatsApp aims to cater to larger teams
By Rory Bathgate Published
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Move to business messaging and let richer connections begin
Whitepaper Creating better customer relationships with high-value conversations
By ITPro Published
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Talking to a business should feel like messaging a friend
Whitepaper Managing customer conversations at scale with the WhatsApp Business Platform
By ITPro Published
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Goodbye broadcasts, hello conversations
Whitepaper Drive conversations across the funnel with the WhatsApp Business Platform
By ITPro Published
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Remove barriers and reconnect with your customers
Whitepaper The $260 billion dollar friction problem businesses don't know they have
By ITPro Published
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Meta launches free WhatsApp Cloud API
News Free cloud-based API services will help businesses respond to customers quicker, Meta says
By Daniel Todd Published
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WhatsApp secures permission to challenge €225 million GDPR fine
News The company has been granted the power to challenge Ireland’s fine over the way it shares user data
By Zach Marzouk Published
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'Changing name to Meat': Industry reacts to Facebook's Meta rebrand
News The rebrand attempts to provide a clearer distinction between Facebook and its umbrella company
By Connor Jones Published
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WhatsApp launches multi-device beta with support for end to end encryption
News An infrastructure change means up to four devices can be attached to a single account without compromising security or privacy, company claims
By Bobby Hellard Published
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IT Pro News in Review: VMware vulnerabilities, WhatsApp sues Indian government & UK PNC under fire
Video Catch up on the top news headlines in just two minutes
By ITPro Published
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