Maggie Holland
Maggie has been a journalist since 1999. She started her career as an editorial assistant on then-weekly magazine Computing, before working her way up to senior reporter level. After several years on the magazine, she moved to 'the other side of the fence' to work as a copywriter for a marketing agency, writing case studies and working on ad and website copy for companies such as eBay, Dell, Microsoft and more. In 2006, just weeks before ITPro was launched, Maggie joined Dennis Publishing as a reporter. Having worked her way up to editor of ITPro, she was appointed group editor of CloudPro and ITPro in April 2012. She became the editorial director and took responsibility for ChannelPro, in 2016.
Her areas of particular interest, aside from cloud, include management and C-level issues, the business value of technology, green and environmental issues and careers to name but a few.
Latest articles by Maggie Holland
![NVIDIA and Snowflake CEOs at Fireside chat at Snowflake Summit 2023](https://cdn.mos.cms.futurecdn.net/qMdr9a8yGBSKWNAM8WPHbf-320-80.jpg)
Lovers not fighters: Nvidia and Snowflake take their relationship to the next level with focus on generative AI
By Maggie Holland published
News NVIDIA NeMo will integrate with Snowflake Data Cloud to enable custom large language models using proprietary data to be built quickly and easily
![](https://cdn.mos.cms.futurecdn.net/MPqccF6vVF4MbfL6bCyEFa-320-80.jpg)
Red Hat happy to stay in its lane, but excited about partner opportunities
By Maggie Holland published
News The open source leader acknowledged its offerings are but one part of the solution for customers as it shone a light on a number of partnerships at Red Hat Summit 2023…
![Red Hat CTO Chris Wright announcing Red Hat Developer Hub at the 2023 Red Hat Summit](https://cdn.mos.cms.futurecdn.net/cDTShJdCvMapzKWDAc4CST-320-80.png)
Red Hat Developer Hub aims to help developers build better apps faster
By Maggie Holland published
News The portal was built to standardize the developer experience while maximizing the return on existing investments
![Red Hat Summit 2023: President and CEO Matt Hicks speaks on stage during the opening keynote](https://cdn.mos.cms.futurecdn.net/DwLydy3GXUCQecm5hC3zPk-320-80.png)
Red Hat Summit 2023: 'No need to choose between innovation and maintenance'
By Maggie Holland published
News Red Hat CEO Matt Hicks kicked off the Summit with an acknowledgment that doing more with less can be hard, plus some big announcements
![A cloud connected to electronic devices](https://cdn.mos.cms.futurecdn.net/NteggQCww7aCjypUeVRyVW-320-80.jpg)
Oracle unveils updated, AI-driven employee experience platform
By Maggie Holland published
News Tech giant harnesses the power of AI in latest update as it looks to help firms better support talent attraction, retention and development
![Profile picture of Kaseya CEO Fred Voccola](https://cdn.mos.cms.futurecdn.net/ZxydwhNi7ceteoyS4NmJtm-320-80.png)
Q&A: Fred Voccola, Kaseya
By Maggie Holland published
In-depth We spoke to the company's CEO about acquisitions, the importance of channel partners, and what we can expect next...
![An abstract image showing blue digital footprints spread out across a circuit board](https://cdn.mos.cms.futurecdn.net/bZcQnwd768fqnMijvTJnHi-320-80.jpg)
What is your digital footprint?
By Maggie Holland last updated
In-depth Your digital footprint is always growing – so we explore how you can keep it under control
![two creative women working on laptops](https://cdn.mos.cms.futurecdn.net/pHscvGfNgHusNwEvUEaQ7R-320-80.jpg)
Flexible vs agile working
By Maggie Holland last updated
In-depth Although they have similar meanings, it's important to differentiate between flexible vs agile working and how to implement this in the workplace
![A businessman working on a futuristic tablet that is displaying the word 'CISO'](https://cdn.mos.cms.futurecdn.net/gAumpPoGR97LGaBr5DE2Wi-320-80.jpg)
What does a CISO do?
By Maggie Holland last updated
In-depth A chief information security officer deals with far more than firewalls and antivirus software
![A finger icon tapping on one of many question mark-shaped clouds.](https://cdn.mos.cms.futurecdn.net/ABmoh8Avq8XyUhvNq7PPz8-320-80.jpg)
Q&A: Austin McChord, CEO Datto
By Maggie Holland published
News We spoke to the CEO of the MSP-centric firm about accelerated innovation, growth and giving something back…
![Marc Benioff speaking at Dreamforce 2021](https://cdn.mos.cms.futurecdn.net/vVmgWVKT37BbZhjRY49PVh-320-80.png)
Salesforce hits 100% renewable energy target and pledges to help customers do the same
By Maggie Holland published
News The cloud giant has also launched Sustainability Cloud 2.0 to help firms move from eco-theory to eco-reality
![A mock up of the circular economy](https://cdn.mos.cms.futurecdn.net/UisohM7ArB6Bno5XA4QiQ9-320-80.jpg)
What is a circular economy?
By Maggie Holland last updated
In-depth Climate change and dwindling resources mean we need to create new models of consumption
![A close up of a grey building with the Cisco logo on it in white](https://cdn.mos.cms.futurecdn.net/2z65NagCNArJ7jXQTsSGSH-320-80.jpg)
Cisco overhauls partner programme to fit changing channel dynamics
By Maggie Holland published
News The new programme includes four strands in a bid to be more representative of different partner models
![Datto logo on a laptop display](https://cdn.mos.cms.futurecdn.net/EnBT7Q5rMFf87pxxo9Gwvm-320-80.jpg)
Datto post-IPO will still put MSPs front and centre
By Maggie Holland published
News CEO Tim Weller has assured MSPs that they can expect what they have come to love about the firm going forward…
![A padlock laid on top of a circuit board.](https://cdn.mos.cms.futurecdn.net/svUVsAqkmkk66YmdyykvXJ-320-80.jpg)
Exclusive changes up channel consumption model with X-OD on-demand partner platform
By Maggie Holland published
News No-risk, no-cost model will help firms achieve profitability in the subscription economy, company claims
![null](https://cdn.mos.cms.futurecdn.net/C7HBs6hRwyRuB9AzjF5xTJ-320-80.jpg)
How many call participants is too many?
By Maggie Holland published
Opinion We’ve all been on calls trying to get a word in, but virtual meetings are about to get more crowded…
![A group of people jump into the air with arms raised as confetti rains down.](https://cdn.mos.cms.futurecdn.net/S5wT5hJMg5kYjinVWRywPc-320-80.jpg)
Why do we keep so quiet about our tech successes?
By Maggie Holland published
Opinion The UK tech industry has a lot to be proud of, but why are we so shy of shouting about it?
![Cloud illustrations on a blue background with a ladder](https://cdn.mos.cms.futurecdn.net/GYmAKPRPkhN6QvrjgpqHLN-320-80.png)
Microsoft and Oracle expand strategic cloud partnership
By Maggie Holland published
News New cloud interconnect will make it easier for firms to share data between apps running on Azure and Oracle Cloud
![null](https://cdn.mos.cms.futurecdn.net/2bKAt2Swo3MpSsuhsvMvkZ-320-80.jpg)
CIO job description: What does a CIO do?
By Maggie Holland last updated
In-depth Why the CIO role is still integral to business
![null](https://cdn.mos.cms.futurecdn.net/MTRZtJLVz9CjTE83CEvqkE-320-80.jpg)
Meet Bill: The AI-powered bot BA plans to use at Heathrow in 2020
By Maggie Holland published
News The airline says it will trial the fully autonomous robots to assist passengers with basic tasks
![Airplane parked at gate at airport at sunset](https://cdn.mos.cms.futurecdn.net/gwHT7d9R8Cp6Dqnq9TzvJH-320-80.jpg)
Dreamforce 2019: View from the airport
By Maggie Holland published
Opinion Time has been called on Salesforce’s big shebang for another year, so what did Dreamforce 2019 deliver?
!["Reduce your carbon footprint" written on a green key on a computer keyboard.](https://cdn.mos.cms.futurecdn.net/ypB4LjcbKEotvDdWJNTos5-320-80.jpg)
Can cloud help on the road towards combating climate change?
By Maggie Holland published
News ENGIE plans to use cloud and other tech to help customers reduce their carbon footprints
![The Salesforce logo on a glass wall in an office building](https://cdn.mos.cms.futurecdn.net/vDvMiKVNu4tSXzcVyk77oh-320-80.jpg)
Salesforce unveils Customer 360 Truth in quest to provide single source of data reality
By Maggie Holland published
News Organisations will be able to better understand customers and, in turn, personalise and enhance their experiences, according to Salesforce
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