Digital Marketing
Latest about Digital Marketing
![Whitepaper cover with title and overhead graphic of a four-man row boat on purple water](https://cdn.mos.cms.futurecdn.net/NDtqdYGnQNAA2QQaemxQsK-320-80.png)
Activation playbook: Deliver data that powers impactful, game-changing campaigns
By ITPro published
Whitepaper Bringing together data and technology to drive better business outcomes
![Whitepaper cover with title and arrow pointing in an upward angle with purple shadow below it](https://cdn.mos.cms.futurecdn.net/MhiHSWux9DDqgWAPpCAVP-320-80.png)
The digital marketer’s guide to contextual insights and trends
By ITPro published
Whitepaper How to use contextual intelligence to uncover new insights and inform strategies
!["Privacy" written atop a circuit board](https://cdn.mos.cms.futurecdn.net/dp3vwfsfpSJLQJES7D7iXe-320-80.jpg)
ICO publishes new data protection standards for the adtech industry
By Connor Jones published
News The new rules apply to new online advertising strategies which must place protections for users at the forefront
![Mobile phone with website of US mobile technology company AppLovin Corp. on screen with logo](https://cdn.mos.cms.futurecdn.net/xx8oMtL9LqoTv5Tq8jpSeZ-320-80.jpg)
Twitter sells mobile ad unit for triple its original value
By Sabina Weston published
News The sale will allow the tech giant to focus on its plans of doubling its revenue in 2023 to $7.5 billion
![Whitepaper front cover](https://cdn.mos.cms.futurecdn.net/KzKP4wFVdDZCCAKueBDtTZ-320-80.png)
Signs it’s time to upgrade your CMS
By ITPro published
Whitepaper How to upgrade a CMS for growing businesses
![Whitepaper front cover](https://cdn.mos.cms.futurecdn.net/deJLctfhUjmvBRvds5Ta54-320-80.png)
Becoming an experience-based business
By ITPro published
Whitepaper Your blueprint for a strong digital foundation
!['E-commerce' surrounded by symbols like shopping cart, clock, envelope on an orange background](https://cdn.mos.cms.futurecdn.net/JrzHhBhiP5mNbiJWM3oYuS-320-80.jpg)
Over two-thirds of B2B sellers plan to adopt self-service tools
By Gabriella Buckner published
In-depth How B2B e-commerce has grown rapidly during the pandemic and how sellers are adapting to digital processes
![Laptop screen with people on a video call - whitepaper from Adobe](https://cdn.mos.cms.futurecdn.net/gzZoC8EnuRkEv3fNYw7foN-320-80.png)
B2B under quarantine
By ITPro published
Whitepaper Key B2C e-commerce features B2B need to adopt to survive
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